What is Third Party Media?
Third party media can be anything from a work of fine art in a museum, to a short video produced by an independent film maker, to a full gaming simulation. It can be images or tables found in a textbook or on a website, or a news clip from a local news agency.
Using third party media in your online or blended course can add depth to the topic and assist in conveying difficult concepts. Quality third party media can be produced with captioning and tools for learners with disabilities.
It can also be of low quality, from unstable websites, or produced with a bias towards the rights holder. An important feature which pertains to all third party media is that – the rights to view and publish the media are not held by you, as the faculty of an online or blended course. All media produced by someone outside of your organization requires a license to view the media inside the course or to link to the media on a website. Licenses must be obtained, documented, and retained.